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NFL - Alternative (Flag Football Video)

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I worked as a creative and visual consultant on a project that introduced the NFL to the Crayola Alternative target through Flag Soccer. My role involved supervising the creative and visual process, from target audience selection to video execution. I provided insights to align the creative aspects with the project's vision and objectives. I aimed to maximize the team's artistic expression while staying true to both brand essences. I'm proud to have contributed to this fantastic alliance between two great brands.

 

Video 1

Video 2

Video 3

Client: NFL and Crayola Interactive

Project Leader: Sheila Salomo

Producer and Creative: Ismael Baltazar

Production Assistant: Andrea Islas

Creative Consultant: René Flores

Illustrator: Areli Ochoa 

Postproducers: Carlos Marcos and Alex Pérez

© 2024 by René Flores. 

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